Below is an intro to some current trends and practices in television and content consumption.
In recent years, more info with the growth of digital media, the way in which individuals take in media has evolved considerably. For several years, standard television was the primary source of family home entertainment for most people. Nevertheless, from the advancement of internet streaming platforms, many audiences are turning away from scheduled tv, particularly among younger individuals. Rather, worldwide media content analysis reveals that more individuals are purchasing memberships to streaming services, which strongly affirms the switch in audience intake practices. These services are popular for enabling individuals to enjoy the programs and films they want, whenever they feel like it. Those involved in the media industry, such as the founder of the fund that has stakes in Sky and the CEO of the company that owns RTL group, for example, would recognise the appeal of streaming platforms as a prominent media consumption habit among audiences today. These modifications demonstrate the move towards user-controlled viewing interests in the sector.
In the present digital age, mobile phones have become one of the most prevalent tools that people are using to view videos and access media. These days, many social media networks are offering unlimited feeds of brief, fast-paced videos, that are growing in popularity among smartphone users. In fact, statistics reveal that that worldwide, mobile content consumption is on the rise, showing that short form media is one of the fastest growing media trends right now. These platforms permit users to see a series of selected content and react quickly, making these videos much more engaging and addictive than standard content. Short form videos are also being used more frequently for news and educational functions, not just for home entertainment. Consequently, this pattern is shifting the way individuals are actively seeking for and counting on to receive information, in a much faster, shorter and more functional format.
With continuous shifts and advancements in the digital landscape, what are the current trends in media? Well, along with the increase of internet streaming platforms and short form media content, the way in which people are getting their news reports is also changing. People are significantly turning towards online news sources, instead of viewing TV, to learn about ongoing worldly affairs. However, at the same time, due to a consistent flow of information, people are becoming overwhelmed by substantial volumes of content. In reaction to this, news agencies are re-engaging audiences by making short form content that is more clear and simpler to navigate. Nowadays it is common to find news channels that have sizeable followings on social media channels. This pattern can be confirmed by the CEO of the fund that owns Euronews, for instance. Using this method has been important for providing individuals with trusted and verified news sources, in a format they can readily relate to.